Tommy Hilfiger is an American premium clothing brand and an analysis shows that its online store's marketing strategies are not only creative but effective.
📊 Website Metrics
🌍Alexa ranking: #3392
📆Analysis date: 2019-12-13
🙋♀️ Sign-up Popup
On the homepage, a sign-up popup is pushed. The subscription popup is designed to look like a letter. In the background, popup very creatively uses colors similar to the logo of the brand.
🎟 Sales-notification Popup
Tommy Hilfiger uses a variety of popups to display important information.
A sticky bar at the top of the homepage opens as a popup. It displays special offers and discounts.
Further, the collection page is introduced as a popup in the lower right corner.
Also, the product listing page uses the quick view button and opens as a popup.
Tommy Hilfiger added a drop-down menu at the top and placed the collection's promotional banner directly next to the list.
This sure does simulate conversions!
🎨 Sales stickers
Tommy Hilfiger uses just two product badges but they are eye-catching.
❣️We will update more marketing activities and popup use cases used by Tommy Hilfiger in our upcoming blog posts.
💡 You can also add sales stickers to your product details page with just a few clicks!